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Digital technology is revolutionizing the workplace. It’s creating demand for new skills and talent, driving flexible working patterns and processes, redefining employee expectations, and transforming how we communicate and collaborate.

This is forcing HR professionals to rethink their approach to technology to help build continuous engagement and dialogue with their employees, and connect them to the purpose of the business. Their technology also needs to integrate with other business systems, add intelligence to HR processes through innovations like machine learning, and support specific HR use cases like compensation planning, international mobility, and global benefits management and communication.

This campaign is aimed at midsize companies that are considering or beginning their HR transformation journey. It promotes the generic benefits of SAP® SuccessFactors ® Employee Central as the next generation core HR system for the digital age that enables businesses to evolve to an agile, cloud-based modern hub that delivers:
 
  • A fully digital and mobile, consumer-grade HR experience
  • Full self-service to drive automation and improve HR service delivery
  • A global template with deep localization embedded
  • A powerful, secure platform with quarterly updates
  • Prebuilt integration with other SAP solutions

The campaign also highlights the specific benefits of adding SAP® Jam Collaboration to:
  
  • De-risk and accelerate a SAP SuccessFactors Employee Central deployment project
  • Enhance ongoing employee engagement through improved collaboration and communication
  • Streamline HR processes and enable mobile access  

This campaign can be used to target CHROs and HR IT contacts. To help you convince your prospects that the combination of SAP SuccessFactors Employee Central and SAP Jam Collaboration is uniquely able to help, we have developed a series of proven effective tools for partners to use, including:


INBOUND TACTICS
  • Social media copy: A selection of Twitter and LinkedIn/Facebook social media posts
  • A landing page partners can create to capture data from their social media posts
  • Web banners

OUTBOUND TACTICS
  • E-mail
  • Landing page designed for data capture
  • LinkedIn InMails on three key HR topics that can be used for appointment setting and nurturing contact with the customer/prospect
  • Generic HR video script
OFFERS
  • Oxford Economics Report: The Transformation Imperative for Small and Midsize Companies (gated)
  • SAP® SuccessFactors® Employee Central Solution Brief: Enhance HR Service Delivery and Everyday Work Life
  • Solution Brief: SAP® Jam Collaboration for HR

OTHER RESOURCES

General
  • Oxford Economics infographic
  • SAP HCM Suite Solution brief (includes all SAP HR solutions)

SAP SuccessFactors Employee Central

SAP Jam Collaboration
  • SAP Jam Customer presentation
  • SAP Jam Partner presentation
  • The top 10 ways SAP Jam helps HR transformation with Employee Central
  • Jam Cheet Sheet

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